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Our Mission

Our Mission Statement:

  • To actively care for our clients by providing the most ethical, honest, professional and knowledgeable advice, thereby transforming the expectation and quality of UK financial services.
  • To use our success to make the world a better place by, not only positively transforming the image of financial services, but also by investing our time and resources in supporting the community and working in partnership with charities.
  • To share our success by providing a rewarding culture for staff and continuously growing returns for our shareholders through successful management of client assets. Thereby encouraging staff and shareholder loyalty and happiness.

2018 and beyond:

  • Our aim is to become the premier Independent Financial Advice firm in the South West and, ultimately, the UK. Our strategy for this is to continuously develop staff knowledge and capabilities in order to offer products and services beyond the ability of many other IFA firms.
  • We will continue to put our clients’ needs above our own to ensure we always deliver the absolute best service; a philosophy which has, up to now, led to unprecedented customer loyalty and positive word of mouth.
info@afwm.co.uk 01872 306422